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INTERNATIONAL JOURNAL OF BEHAVIOURAL SCIENCES
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Social Media based investigation of satisfaction and loyalty : Role of Facebook in engendering and manifesting customer satisfaction, brand commitment and brand loyalty
SOMBALA NINGTHOUJAM, RESHMI MANNA AND NEHA MAINRA
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    Vol.28-31(2013-16) - No.01-02 - Jan-Dec
         
         
         
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